Our story is split into two parts:
Part one is our brief conversation with Clive Goldberg, President of Logomark, who came from the just-in-time automotive parts industry, a very fast-paced, multi-faceted business with demanding clients and impossible deadlines. And if that sounds familiar to you, then yes, very much like the promo industry.
Part two is a live factory tour! Mark Graham and Bobby Lehew traveled to Los Angeles and sat with Clive and his leadership team, then toured their factory, where we met our second guest, Errol Bouchet, who worked his way up at Logomark to become the SVP of Operations and Production.
Logomark’s story is one of innovation, not just in product but in production. Masters at obsessing over speed and accuracy, we begin our chat today with Clive by talking about his entry into the industry, what the pandemic taught him and the team, and how it impacts their work today.
Then we take you with us on a tour of the factory floor, where Errol walks us through the daily grind of making magic happen: from how a product is staged to time signatures on orders and walking through the toughest part of turning chaos into a streamlined, efficient production process.
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