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Episode 232: Is Promo Headed for a Recession?

Written by commonsku | Aug 31, 2022 8:11:33 PM

The economy roars out of the pandemic in a state of uncertainty. And as global inflation rises, talk of a recession looms in many headlines.

The impact of an economic slowdown on the cost of materials, fuel and transportation, jobs, and importing, could potentially affect the promotional products industry which is why, last week, we held a live interview with two of the industry’s leading supplier leaders: Jonathan Isaacson (Chairman & CEO of Gemline) and Jeremy Lott (President & CEO of SanMar). If you didn’t get a chance to listen to that webinar or even if you did, it’s worth listening to or listening again, which is why we decided to publish that conversation here on the skucast.

Our chat was cautiously optimistic but also very practical, we talked about the impact of inflation, high-interest rates, low unemployment, the potential of a recession, and most importantly, tactical ways we can prepare in a climate of economic uncertainty.

Join us for an enlightening but encouraging conversation on the state of the economy and its impact on the promotional products industry.

For additional information, plus resources mentioned in this episode:

-Here’s What You Need to Know About America’s Super-Hot Inflation

-What is a recession, and when is the next one going to begin?

-US inflation hits 9.1% as pressure grows on Federal Reserve

-As interest rates climb and the economy cools, can companies pay their debts?

-Fed hikes its benchmark interest rate by 0.75 percentage points, the biggest increase since 1994

-10 Tips to Recession-Proof Your Promotional Products Business

-Gemline Webinars (including the interview with Economist Alan Beaulieu)

 

Here are some additional blog resources to help you manage your team: